[英文釋義] Analysis of word concepts by the association of polar adjectives,e.g.,good-bad,with the concept,father. The adjectives are usually scaled in 7 steps. The subject's placement of the concept on the adjectival scale indicates the connotative meaning of the concept.
4 . using the method of semantic differential ( viz (4)創(chuàng)造獨特的校園精神核心。
Using one of the classic research patterns of psychology in chromatics-- semantic differential method to study the relationship between the color and the affection, the paper researches colors of university websites in china, and the subject is undergraduate 本研究采用色彩學中色彩與人的情感之間關系的心理學研究范式??sd(semanticdifferentialmethod)法,以大學生為被試,對我國大學網(wǎng)站的色彩進行了評價性的研究。